zata|3

zata|3 featured case study

Background

House Majority Leader Steny Hoyer of Maryland is one of the safest members in Congress. He won reelection in 2006 with 82.6% of the vote. Instead of campaigning and fundraising last fall for his own campaign, Hoyer traveled the country raising money and speaking on behalf of vulnerable Freshmen Democrats and promising Democratic challengers.

The Need

He had very little time to court voters in his own district. Hoyer took nothing for granted, and decided to reach out to as many of his supporters as possible in one broad stroke. It was important to reassure them that the Congressman had them in mind, even when he was three time zones away.

The Solution

Despite Hoyer’s comfortable standing in the polls and demanding travel schedule out of the District, he insisted on “campaigning”. With this in mind, we planned...
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testimonials

" Whether our Association has needed robocalls to help get the word out about our Political recommendations to the General Public, or our over 3000 members had to be informed of necessary information that was time sensitive, Zata|3 has always come through for our Association and the teachers of Denver. "

Pablo Irlando-Wildman, DCTA Organizing Specialist

" Zata|3 helped us take a race that was a in a 60/40 Republican district and make it competitive. There efforts and responsiveness to our needs made them an indispensable part of our team. Using live and recorded calls, we where able to add a new depth to our communications. Their ability to turn around and execute on short notice was also a great help when we needed to respond to the opponent's message. "

Phillip Kinney, Matrix Consultants (AL)